We are currently updating our seminar offerings for 2008 and will be adding more program descriptions to this site soon. If you have inquiries at any time please email us at info@pdncoach.com. Thank you for your interest!
Customer Loyalty
Increase Sustained Profitability: Developing a Customer Loyalty Strategy
“You'll never have a product or price advantage again. They can be easily duplicated, but a strong customer service culture can't be copied.” - Jerry Fritz
What is a loyal customer worth to your business?
Do you have a Loyal Customer Base?
This two-hour workshop focuses on: CUSTOMER SATISFACTION versus CUSTOMER LOYALTY
Your PERCEIVED VALUE as defined by customers
Why would your organization want loyal customers?
What is a loyal customer worth to your organization?
A Customer Loyalty Strategy
Key Measurements for Building a Loyal Customer Base
“The greater the loyalty of a group toward the group, the greater is the motivation among the members to achieve the goals of the group, and the greater the probability that the group will achieve its goals.” - Rensis Likert
“The greater the loyalty of a group toward the group, the greater is the motivation among the members to achieve the goals of the group, and the greater the probability that the group will achieve its goals.” - Rensis Likert How do you measure Customer Loyalty?
This two-hour workshop focuses on:
How does your organization measure CUSTOMER LOYALTY?
Why is it important to know your LOYALTY FACTOR SCORE?
What is your LOYALTY FACTOR SCORE?
Why is it important to know your EMPLOYEE LOYALTY SCORE?
What is your EMPLOYEE LOYALTY SCORE
The Power of Customer Loyalty: Points of Connection
"We believe if we take care of our people, they, in turn, will deliver the impeccable service demanded by our customers, who will reward us with the profitability to secure our future." - Frederick Smith How do your Customers really feel about your organization?
What are you doing to build a loyal Customer base?
This two-hour workshop focuses on:
- Why should you look each POINT OF CONNECTION a customer has with your organization?
What is an effective POINT OF CONNECTION DELIVERY SYSTEM?
Why should you listen to the VOICE OF YOUR CUSTOMER?
Why should you develop a POINT OF CONNECTION EVALUATION?
Why are CUSTOMER COMPLAINTS critical to your organization?